This past weekend marked the ninth annual Central Intercollegiate Athletic Association (CIAA) studded events college basketball games at Time Warner Cable Arena, boasted celebrities from Tamar Braxton, Ginuwine and Kevin Hart to the Virgin Islands’ very own Benny Demus, Verse Simmonds and us!
We were the official sponsors of the Sip N Style full service pop up styling suite, alongside 2 Sisters Cosmetics. From February 27 – March 1, 2014, itiba, LLC’s Body Polishes were used to administer on site beauty and spa treatments to the various clients that visited the beauty suite by celeb stylist and author Tye Coe, celeb MUA Kristen Moss, and nail technician Lisa Danielle. It was a great event in support of young athletes from HBCUs around the country. 2014 is truly shaping up to be an awesome year for itiba, LLC!